Rethinking Retail Data Architecture for the AI Era

Retail is undergoing a rapid transformation fueled by the rise of generative AI, real-time data demands, and the shift to cloud-native infrastructure. As AI-powered applications—such as personalized search, recommendations, and chat—become core to the customer experience, retail tech leaders are rethinking their data architecture strategy.

This whitepaper details how retailers can support instantaneous, omnichannel experiences and global operations with scalable, cloud-based data infrastructure that can handle the high demands of AI and enables both high-speed reads and high-throughput writes. We’ll also provide a set of recommendations for building a strong foundation for real-time GenAI efforts.